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BidSonar is an independent index of public-sector opportunities. We aggregate data from official sources and are not affiliated with any procurement body. Data is licensed under the Open Government Licence v3.0 and the EU TED reuse notice.

    ContractsUser Research and Usability Testing Platform
    Awarded contract

    User Research and Usability Testing Platform

    Awarded
    £15.8k
    Published 13 Oct 2026

    NS&I seeks a user research platform to conduct unmoderated customer testing for evaluating digital services and improving customer experience.

    🇬🇧United Kingdom· LondonPublished 13 Oct 2026· TodayviaFind a Tender
    Awarded
    £15.8k
    Published 13 Oct 2026

    Decision brief

    4 fields
    • Contract value
      £15,833
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      IT & Software
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • OW
      OPTIMAL WORKSHOP LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published today.

    13 October 2026
    Awarded — no open tender advertised

    Brief

    NS&I is seeking a user research platform to conduct unmoderated testing with customers and non-customers. The solution will enable teams to evaluate digital services, assess customer journeys, and test content effectiveness. The platform will support internal research activities and provide evidence-based insights to drive service improvements. Suppliers should note that the tool must accommodate remote, self-guided research sessions and deliver actionable data to inform digital service design and optimization across NS&I's customer-facing offerings.

    Track record

    1 award · 1 winner
    Thin record

    Only 1 prior award here — too little to read.

    In it software, NS&I has awarded 1 contract to 1 supplier.

    Who wins here
    1. OPTIMAL WORKSHOP LIMITED1× · 100%

    Across it software, the most active winners are SOFTCAT PLC, PHOENIX SOFTWARE LTD, CIVICA UK LIMITED — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-07861e

    Your fit

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    This went to OPTIMAL WORKSHOP LIMITED. Sonar reads NS&I's work like this against your business — who holds it, and whether you could compete or partner next time.

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    NS
    Buyer
    NS&I
    Sector
    IT & Software