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    ContractsUser Research and Usability Testing Platform
    Awarded contract

    User Research and Usability Testing Platform

    Awarded
    £15.8k
    Published 13 Oct 2026

    NS&I seeks a user research platform to conduct unmoderated customer testing for evaluating digital services and improving customer experience.

    🇬🇧United Kingdom· LondonPublished 13 Oct 2026· 2 weeks agoviaFind a Tender
    Awarded
    £15.8k
    Published 13 Oct 2026

    Decision brief

    4 fields
    • Contract value
      £15,833
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      IT & Software
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • OW
      OPTIMAL WORKSHOP LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 2 weeks ago.

    13 October 2026
    Awarded — no open tender advertised

    Brief

    NS&I is seeking a user research platform to conduct unmoderated testing with customers and non-customers. The solution will enable teams to evaluate digital services, assess customer journeys, and test content effectiveness. The platform will support internal research activities and provide evidence-based insights to drive service improvements. Suppliers should note that the tool must accommodate remote, self-guided research sessions and deliver actionable data to inform digital service design and optimization across NS&I's customer-facing offerings.

    Track record

    1 award · 1 winner
    Thin record

    Only 1 prior award here — too little to read.

    In it software, NS&I has awarded 1 contract to 1 supplier.

    Who wins here
    1. OPTIMAL WORKSHOP LIMITED1× · 100%

    Across it software, the most active winners are SOFTCAT PLC, PHOENIX SOFTWARE LTD, CIVICA UK LIMITED — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-07861e

    Your fit

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    This went to OPTIMAL WORKSHOP LIMITED. Sonar reads NS&I's work like this against your business — who holds it, and whether you could compete or partner next time.

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    NS
    Buyer
    NS&I
    Sector
    IT & Software