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    ContractsStudy on AI Chatbot Use Among Children and Young Adults
    Awarded contract

    Study on AI Chatbot Use Among Children and Young Adults

    Awarded
    £37.3k
    Published 6 Nov 2026

    Qualitative research study exploring how 20 children and young adults engage with AI chatbots and AI companionship.

    🇬🇧United KingdomPublished 6 Nov 2026· TodayviaContracts Finder
    Awarded
    £37.3k
    Published 6 Nov 2026

    Decision brief

    4 fields
    • Contract value
      £37,313
      Pounds sterling
    • Tender closed
      28 Sept 2026
      1 month ago
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom

    Suppliers

    1 supplier
    • IR
      IFF RESEARCH LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published today.

    6 Nov 202628 Sept 2026

    Brief

    This qualitative research project seeks to explore how children and young adults interact with and perceive AI chatbots. The study will involve 20 participants and aims to gather professional perspectives on AI companionship in this demographic. Researchers will conduct interviews or focus groups to understand engagement patterns, user experiences, benefits, concerns, and implications of AI chatbot use among young users. The deliverable will include comprehensive qualitative findings and analysis suitable for publication or stakeholder briefing.

    Track record

    15 awards · 14 winners
    Open field

    No single supplier dominates the field.

    In professional services, OFCOM has awarded 15 contracts to 14 suppliers.

    Who wins here
    1. Magenta Research Ltd2× · 13%
    2. Navigator Insight (Formally Blue Marble Research)1× · 7%
    3. Accenture (UK) Ltd1× · 7%
    4. Yonder Consulting1× · 7%
    5. Critical Research Ltd.1× · 7%
    6. CVENT EUROPE LTD1× · 7%

    +8 more suppliers

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, KPMG LLP, PROMAR INTERNATIONAL — the field to beat, or your route in as a partner.

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    Take action
    View on sourceContracts Finder

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    contractsfinder.service.gov.uk
    Record ID
    242f2de1-31da-45f9-a256-e70e2d9166c5-920757

    Your fit

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    Buyer
    OFCOM
    Sector
    Professional Services