Media Monitoring Service for Imperial War Museums

The Imperial War Museums (IWM) is seeking a media monitoring service to track and report on press coverage related to its activities. This service should provide comprehensive, timely, and accurate monitoring across various media platforms, including regional, national, and international print, broadcast, online, and podcast media. Key requirements include: - Automatic daily coverage retrieval with a guarantee that any missed coverage is uploaded within 24 hours, complete with accurate statistics. - Provision of detailed press statistics, including circulation figures, coverage items, advertising value equivalent (AVE), and sentiment analysis. - User-friendly tools for tagging and extracting data related to specific campaigns or announcements. - Access to press clippings through IWM's NLA license when necessary. - A reliable and regularly updated system that accurately reflects IWM's audience segments and campaigns, allowing for notes to be added to coverage. - Reporting tools that enable IWM to analyze coverage, statistics, and campaign details effectively. - A daily morning bulletin that is easy to read and understand. - A system that is intuitive and can accommodate at least 8 users. - Dedicated account management and dependable customer service. - Benchmarking data on campaigns and coverage within the arts and culture sector. - A trial access for IWM's communications team to explore the system before full implementation. - Access to international media coverage is desirable. This contract is valued at £50,000 and the deadline for submissions is August 1, 2025. For more details, please visit the [Contracts Finder](https://www.contractsfinder.service.gov.uk/notice/faf218b0-3566-4513-b2c1-b9c8b2c3b938).