Market Entry Services for SMEs in Germany

The BMWE Market Entry Program aims to assist small and medium-sized enterprises (SMEs), self-employed individuals in the commercial sector, and related professionals in Germany to enter new markets and enhance their export activities. The program includes events focused on specific target countries and industries (e.g., optics in France/waste management in Poland). During these specialized presentation events, interested local companies, administrations, associations, and institutions will receive detailed information about the capabilities of the respective industry in Germany. German companies will have the opportunity to present their products, services, and potential areas for cooperation to an international audience in concise presentations. The event will facilitate networking opportunities between German and foreign participants and will include additional engaging elements. A key component of the program is the individually prepared meetings for German companies to establish targeted business connections with potential partners in the target country. Prior to the event, market analyses will be conducted, providing comprehensive information about the industry and market, which will be made available to participants and published. The project implementation will follow the guidelines outlined in Annex 1_ABD and the accompanying manual.