BFI Player Motion Design System and Brand Toolkit

BFI Player seeks a creative partner to develop a comprehensive motion design system and audiovisual toolkit for their established brand. The project involves translating the existing BFI Player visual identity and style guide into practical guidance for motion and audiovisual communications. Deliverables should include a codified system of motion design assets, reusable templates, and clear usage guidelines that can be consistently applied across marketing, product development, and partner activities. As audiovisual content plays an increasingly important role in audience discovery, engagement, and brand recognition, this toolkit will ensure cohesive brand communication across all motion-based touchpoints.