Natural History Museum CRM System Review and Supplier Engagement

The Natural History Museum is conducting a strategic review of its Customer Relationship Management (CRM) systems and membership functionality currently provided by Silverbear and Microsoft Dynamics 365. This market engagement seeks to identify technology suppliers and solutions that can meet the museum's CRM, membership management, and philanthropic fundraising requirements. The museum is exploring multiple options including: standalone CRM solutions; membership and philanthropy extensions for Microsoft Dynamics 365; enterprise not-for-profit and philanthropy solutions; CRM extensions for existing ticketing platforms; fully integrated membership, philanthropy and ticketing solutions; and membership transaction solutions within enterprise ticketing systems. The review aims to address immediate operational challenges and establish a clear understanding of future CRM requirements, with potential findings to inform a broader digital transformation programme. Contract value is not yet determined, and interested suppliers are invited to respond via the provided link with their proposed solutions and capabilities.