Market Research Services for EMAS Communication Strategy in Poland

This contract involves the development of a communication and promotion strategy for the EMAS system in Poland. The project will be divided into three main phases, with specific tasks outlined in Annex 1 of the application titled 'Description of the Subject of the Order.' The contractor is required to deliver the final version of the strategy in both paper and electronic formats. The completion date for this contract is set for October 15, 2025. The operational goal of preparing the communication and promotion strategy is to determine how and through which channels to engage target groups to raise awareness and foster a positive attitude towards the EMAS system. The strategic goal is to persuade companies to implement EMAS as a tool that not only improves environmental efficiency but also enhances competitiveness through more responsible environmental management. The strategy should also emphasize strong collaboration between public institutions, facilitating the broader integration of the EMAS system into national sustainable development policies and contributing to the achievement of the European Union's environmental goals.