South West Seasonal Vaccination Campaign - Paid Advertising 2026/27

This opportunity invites advertising suppliers to develop and deliver a targeted paid advertising campaign supporting the 2026/27 autumn COVID-19 and flu vaccination programme across the South West region. The campaign should deliver region-specific communications aimed at priority population cohorts identified as having lower vaccination uptake. Suppliers should be prepared to create and place advertisements across multiple channels to maximize reach among underserved communities and increase vaccination rates. The campaign focuses on raising awareness and encouraging uptake of seasonal vaccinations among vulnerable and priority groups.