Marketing Campaign to Promote Screening and Immunisation Services in the North West

This opportunity seeks support for a marketing campaign aimed at increasing awareness and uptake of Section 7A screening and immunisation services across the North West region. The campaign should promote available screening offers and immunisation programmes, including seasonal flu and COVID-19 vaccines. A key focus is targeting communities and population groups with the lowest current uptake rates, using targeted communications and marketing strategies to encourage participation in these preventive health services. Suppliers should demonstrate experience in health promotion campaigns, audience segmentation, community engagement, and ability to reach disadvantaged or hard-to-reach populations.