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    ContractsResearch on Communicating Changes to Precautionary Allergen Labelling to Consumers
    Awarded contract

    Research on Communicating Changes to Precautionary Allergen Labelling to Consumers

    Awarded
    £92.8k
    Published 10 Aug 2026

    Research project to develop effective consumer communication strategies for upcoming changes to precautionary allergen labelling standards in pre-packed foods.

    🇬🇧United Kingdom· Yorkshire and the HumberPublished 10 Aug 2026· 2 months agoviaFind a Tender
    Awarded
    £92.8k
    Published 10 Aug 2026

    Decision brief

    4 fields
    • Contract value
      £92,811
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      Yorkshire and the Humber

    Suppliers

    1 supplier
    • SA
      The Social Agency/Basis Social Limited
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 2 months ago.

    10 August 2026
    Awarded — no open tender advertised

    Brief

    The Food Standards Agency (FSA) is seeking research support to improve how it communicates potential changes to precautionary allergen labelling (PAL) and standardisation for pre-packed foods to consumers. This work is critical as the EU is expected to introduce new legislation by the end of 2027, which the UK will likely align with under the SPS agreement. The research will focus on using business and consumer behaviour insights to enhance food hypersensitivity risk communication and help consumers understand the implications of changes to allergen labelling practices. Suppliers should have expertise in social science research, consumer communication, risk perception, and food safety messaging.

    Track record

    7 awards · 5 winners
    Open field

    No single supplier dominates the field.

    In professional services, FOOD STANDARDS AGENCY has awarded 7 contracts to 5 suppliers.

    Who wins here
    1. The Social Agency/Basis Social Limited2× · 29%
    2. Freud Communcations2× · 29%
    3. WAVEMAKER LIMITED1× · 14%
    4. I.F.F RESEARCH LIMITED1× · 14%
    5. The University of Surrey1× · 14%

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, PROMAR INTERNATIONAL, KPMG LLP — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-06e0b0

    Your fit

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    This went to The Social Agency/Basis Social Limited. Sonar reads FOOD STANDARDS AGENCY's work like this against your business — who holds it, and whether you could compete or partner next time.

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    Buyer
    FOOD STANDARDS AGENCY
    Sector
    Professional Services