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    ContractsUK online activity measurement service for adults aged 15 and over
    Awarded contract

    UK online activity measurement service for adults aged 15 and over

    Awarded
    £228.7k
    Published 17 Aug 2026

    Deliver UKOM accredited measurement of UK online activity for users aged 15+ over four years from April 2026 to March 2030.

    🇬🇧United Kingdom· LondonPublished 17 Aug 2026· 1 months agoviaFind a Tender
    Awarded
    £228.7k
    Published 17 Aug 2026

    Decision brief

    4 fields
    • Contract value
      £228,747
      Pounds sterling
    • Closing date
      Rolling
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • IM
      IPSOS MORI UK LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 1 months ago.

    17 August 2026
    Awarded — no open tender advertised

    Brief

    This opportunity invites qualified suppliers to provide UKOM (UK Online Measurement) accredited measurement and reporting services for UK online activity among audiences aged 15 and above. The contract runs for four years, from 1 April 2026 to 31 March 2030. UKOM accreditation is required to ensure independent, standardized measurement of digital media consumption across the UK. Suppliers should have demonstrated expertise in online audience measurement, data collection methodologies, and reporting that complies with industry standards. The service will track online behaviour and engagement metrics across various digital platforms and content types.

    Track record

    10 awards · 10 winners
    Open field

    No single supplier dominates the field.

    In professional services, OFCOM has awarded 10 contracts to 10 suppliers.

    Who wins here
    1. Navigator Insight (Formally Blue Marble Research)1× · 10%
    2. Accenture (UK) Ltd1× · 10%
    3. Yonder Consulting1× · 10%
    4. Critical Research Ltd.1× · 10%
    5. CVENT EUROPE LTD1× · 10%
    6. Magenta Research Ltd1× · 10%

    +4 more suppliers

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, KPMG LLP, Hays Specialist Recruitment Ltd — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-066d93
    OF
    Buyer
    OFCOM
    Sector
    Professional Services