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    ContractsMedia Advertising Services for Public Safety Recruitment and Awareness
    Awarded contract

    Media Advertising Services for Public Safety Recruitment and Awareness

    Status
    Awarded
    Published 14 Jul 2026

    Annual $6 million media buying contract for police recruitment, crime prevention, and public safety awareness campaigns.

    🇬🇧United Kingdom· LondonPublished 14 Jul 2026· 4 months agoviaFind a Tender
    Status
    Awarded
    Published 14 Jul 2026

    Decision brief

    4 fields
    • Contract value
      Not disclosed
      Source did not declare a figure
    • Closing date
      Not published
      No closing date published
    • Sector
      Media & Communications
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • WA
      WAVEMAKER LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 4 months ago.

    14 July 2026
    Awarded — no open tender advertised

    Brief

    This contract supports government agencies in purchasing advertising services to achieve key public safety objectives. Services include: recruiting qualified police officers through targeted media campaigns, running crime prevention initiatives, building public trust and confidence in law enforcement, raising awareness about security threats, and encouraging community reporting of suspicious activities. The contract is valued at $6 million annually and is open to media buying agencies and advertising service providers capable of executing multi-channel campaigns across various media platforms.

    Track record

    2 awards · 2 winners
    Open panel

    Mostly framework call-offs rather than head-to-head competition.

    In media communications, The Mayor's Office for Policing And Crime has awarded 2 contracts to 2 suppliers.

    Who wins here
    1. WAVEMAKER LIMITED1× · 50%
    2. OMD GROUP LIMITED1× · 50%

    Across media communications, the most active winners are STAKELUMS, Chapter and Verse Books Limited T/A The Book Haven, Pearlshield Ltd T/A Coughlans Bookshop — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-06cabe

    Your fit

    Could you win the next one?

    This went to WAVEMAKER LIMITED. Sonar reads The Mayor's Office for Policing And Crime's work like this against your business — who holds it, and whether you could compete or partner next time.

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    Buyer
    The Mayor's Office for Policing And Crime
    Sector
    Media & Communications