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BidSonar is an independent index of public-sector opportunities. We aggregate data from official sources and are not affiliated with any procurement body. Data is licensed under the Open Government Licence v3.0 and the EU TED reuse notice.

    ContractsMarketing Analytics and Measurement Framework
    Awarded contract

    Marketing Analytics and Measurement Framework

    Status
    Awarded
    Published 18 Aug 2026

    Opportunity to provide a comprehensive marketing analytics and measurement framework for tracking and evaluating marketing performance across channels.

    🇬🇧United Kingdom· LondonPublished 18 Aug 2026· 4 days agoviaFind a Tender
    Status
    Awarded
    Published 18 Aug 2026

    Decision brief

    4 fields
    • Contract value
      Not disclosed
      Source did not declare a figure
    • Closing date
      Rolling
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • FD
      Foundry Data Ltd
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 4 days ago.

    18 August 2026
    Awarded — no open tender advertised

    Brief

    This contract opportunity is for the development and delivery of a comprehensive marketing insights and analytics measurement framework. The framework should enable organizations to track, analyze, and evaluate marketing performance across multiple channels and campaigns. Suppliers should be prepared to provide solutions that include data collection capabilities, analytics tools, reporting dashboards, and actionable insights to measure marketing effectiveness, return on investment (ROI), and customer engagement metrics. The framework must support integration with existing marketing systems and provide clear, accessible reporting for stakeholders at various levels of the organization.

    Track record

    4 awards · 4 winners
    Open field

    No single supplier dominates the field.

    In professional services, RAIL SAFETY AND STANDARDS BOARD has awarded 4 contracts to 4 suppliers.

    Who wins here
    1. McLaren Whitson Ltd1× · 25%
    2. Foundry Data Ltd1× · 25%
    3. Workday Limited1× · 25%
    4. The Clear Company1× · 25%

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, KPMG LLP, Hays Specialist Recruitment Ltd — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-06e6b7
    RS
    Buyer
    RAIL SAFETY AND STANDARDS BOARD
    Sector
    Professional Services