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    ContractsPR Agency Services for Fresh and Balance
    Open tender

    PR Agency Services for Fresh and Balance

    Contract value
    £120m
    Published 16 Sept 2026

    PR agency required to deliver integrated communications and media services for Fresh and Balance, a North East public health programme reducing tobacco and alcohol harm through year-round campaigns and stakeholder engagement.

    🇬🇧United Kingdom· North EastPublished 16 Sept 2026· 4 weeks agoviaFind a Tender
    Contract value
    £120m
    Published 16 Sept 2026

    Decision brief

    4 fields
    • Contract value
      est.£120,000,000
      Pounds sterling
    • Closing date
      Rolling
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      North East

    Lifecycle

    Open

    Open tender — no closing date published. Opened 4 weeks ago.

    16 September 2026
    Open tender · no closing date published

    Brief

    Synchronicity Care Limited is seeking a PR agency to provide communications services for Fresh and Balance, the North East's integrated public health programme focused on reducing tobacco and alcohol harm. The successful agency will develop and deliver PR and communications support across traditional and digital media channels, with expertise in social marketing for behaviour change campaigns. Key responsibilities include: - Delivering year-round news coverage and social media engagement across all channels to maintain public awareness - Supporting three communications strands: behaviour change (promoting smoking cessation and reduced drinking via campaigns, social media, and websites including FreshQuit.co.uk and ReduceMyRisk.tv); highlighting the regional and national harm and costs of tobacco and alcohol use; and campaigning for policy change at national level - Working with senior stakeholders, partners, and community organisations to build support for tobacco and alcohol harm reduction measures - Developing communications strategies and executing campaigns across both the Fresh (tobacco) and Balance (alcohol) brands as a single integrated programme - Securing media content across print, broadcast, and online platforms The agency must demonstrate experience in social marketing, behaviour change communications, public health campaigns, and multi-channel media strategy. The contract will commence on 1st April 2027 with potential for extension subject to satisfactory performance and continued funding.

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    Take action
    View tender on sourceFind a Tender

    Full notice and submission process on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-0773de

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    Buyer
    COUNTY DURHAM AND DARLINGTON NHS FOUNDATION TRUST
    Sector
    Professional Services