Digital Interactive Map for Witney Town Centre

This project seeks a provider to develop a digital interactive map specifically designed for Witney, West Oxfordshire. The map should complement existing navigation tools like Google Maps by offering curated exploration, storytelling features, and enhanced place experience, while enabling users to link to external navigation services as needed. The primary objectives are to: increase visitor footfall and time spent in the town centre; help visitors and residents navigate Witney with clarity and confidence; improve wayfinding by presenting routes, destinations, and amenities in an easy-to-understand format; and strengthen Witney's distinctive identity by highlighting its key assets including markets, heritage sites, green spaces, and riverside location. Suppliers should understand this is an opportunity to create a branded digital destination tool that drives economic activity while enhancing the visitor and resident experience.