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BidSonar is an independent index of public-sector opportunities. We aggregate data from official sources and are not affiliated with any procurement body. Data is licensed under the Open Government Licence v3.0 and the EU TED reuse notice.

    ContractsMedia Buying for Safer Road Users Campaign
    Awarded contract

    Media Buying for Safer Road Users Campaign

    Status
    Awarded
    Published 30 Jun 2026

    Media buying services for campaigns promoting safer road user behavior and awareness.

    🇬🇧United Kingdom· South EastPublished 30 Jun 2026· 4 months agoviaFind a Tender
    Status
    Awarded
    Published 30 Jun 2026

    Decision brief

    4 fields
    • Contract value
      Not disclosed
      Source did not declare a figure
    • Closing date
      Not published
      No closing date published
    • Sector
      Media & Communications
      Browse related listings
    • Location
      🇬🇧United Kingdom
      South East

    Suppliers

    1 supplier
    • WA
      WAVEMAKER LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 4 months ago.

    30 June 2026
    Awarded — no open tender advertised

    Brief

    This opportunity involves purchasing media placements for campaigns focused on promoting safer road user behavior. Suppliers should have expertise in media buying, campaign placement strategy, and understanding of road safety messaging. The work may include planning and executing paid media across multiple channels such as digital, broadcast, print, or outdoor advertising to reach target audiences and drive awareness of road safety initiatives.

    Track record

    6 awards · 6 winners
    Open panel

    Mostly framework call-offs rather than head-to-head competition.

    In professional services, KENT COUNTY COUNCIL has awarded 6 contracts to 6 suppliers.

    Who wins here
    1. WAVEMAKER LIMITED1× · 17%
    2. Birketts LLP1× · 17%
    3. ConsultConstruct1× · 17%
    4. Smart Parking Ltd1× · 17%
    5. RELIANCE HIGH-TECH LIMITED1× · 17%
    6. JONES LANG LASALLE LIMITED1× · 17%

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, KPMG LLP, PROMAR INTERNATIONAL — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-06bf99

    Your fit

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    This went to WAVEMAKER LIMITED. Sonar reads KENT COUNTY COUNCIL's work like this against your business — who holds it, and whether you could compete or partner next time.

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    KC
    Buyer
    KENT COUNTY COUNCIL
    Sector
    Media & Communications