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BidSonar is an independent index of public-sector opportunities. We aggregate data from official sources and are not affiliated with any procurement body. Data is licensed under the Open Government Licence v3.0 and the EU TED reuse notice.

    ContractsMarketing and Student Recruitment Services for Online Learning Programs
    Awarded contract

    Marketing and Student Recruitment Services for Online Learning Programs

    Awarded
    £4.6m
    Published 24 Jun 2026

    Swansea University seeks a marketing and student recruitment partner to launch and scale online degree programmes for UK and international students starting September 2026.

    🇬🇧United Kingdom· WalesPublished 24 Jun 2026· 4 months agoviaFind a Tender
    Awarded
    £4.6m
    Published 24 Jun 2026

    Decision brief

    4 fields
    • Contract value
      £4,553,875
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      Wales

    Suppliers

    1 supplier
    • OE
      Online Education Services Limited
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 4 months ago.

    24 June 2026
    Awarded — no open tender advertised

    Brief

    Swansea University is seeking a contractor to develop and execute a comprehensive marketing and recruitment strategy for Swansea University Online, a new initiative launching in September 2026. The successful contractor will be responsible for marketing and recruiting students to high-quality online postgraduate taught programmes targeting both UK and international markets, with potential for undergraduate programmes during the contract period. This is an initial 3-year contract (Spring 2026 to Spring 2029) with optional extensions of up to two additional one-year periods. The contract value is based on target student recruitment numbers, with additional fees applicable if recruitment exceeds targets. This is a Light Touch Contract under the Procurement Act 2023, and the university reserves the right to vary the contract and directly award future related procurements. The tender is being run on the eTenderWales portal at https://etenderwales.ukp.app.jaggaer.com/home.html

    Track record

    3 awards · 3 winners
    Open field

    No single supplier dominates the field.

    In education training, SWANSEA UNIVERSITY has awarded 3 contracts to 3 suppliers.

    Who wins here
    1. Online Education Services Limited1× · 33%
    2. Research Gate1× · 33%
    3. Learning Mate Solutions Ltd1× · 33%

    Across education training, the most active winners are SHANNON TRUST, QA Ltd, FAREPORT TRAINING ORGANISATION LIMITED — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-0656d9

    Your fit

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    This went to Online Education Services Limited. Sonar reads SWANSEA UNIVERSITY's work like this against your business — who holds it, and whether you could compete or partner next time.

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    SU
    Buyer
    SWANSEA UNIVERSITY
    Sector
    Professional Services