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    ContractsMHRA Sub-Brand Architecture and Strategy Development
    Awarded contract

    MHRA Sub-Brand Architecture and Strategy Development

    Awarded
    £60k
    Published 8 Oct 2026

    Develop a comprehensive sub-brand architecture and strategy framework for the MHRA's regulatory operations and portfolio positioning.

    🇬🇧United Kingdom· LondonPublished 8 Oct 2026· 4 days agoviaFind a Tender
    Awarded
    £60k
    Published 8 Oct 2026

    Decision brief

    4 fields
    • Contract value
      £60,000
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • MS
      M&C SAATCHI (UK) LIMITED
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 4 days ago.

    8 October 2026
    Awarded — no open tender advertised

    Brief

    This project seeks to establish a comprehensive sub-brand architecture and strategy framework for the Medicines and Healthcare products Regulatory Agency (MHRA). The opportunity involves developing a structured approach to define, organize, and position sub-brands within the MHRA's regulatory portfolio. Suppliers should demonstrate expertise in brand architecture, regulatory sector knowledge, strategic planning, and the ability to create actionable frameworks that align with organizational objectives and stakeholder needs. The project aims to provide clear direction for MHRA's sub-brand positioning, governance, and implementation moving forward.

    Track record

    13 awards · 9 winners
    Open field

    No single supplier dominates the field.

    In professional services, MHRA has awarded 13 contracts to 9 suppliers.

    Who wins here
    1. Praesta Partners LLP4× · 31%
    2. DELOITTE LLP2× · 15%
    3. CARNALL FARRAR LTD1× · 8%
    4. Low Carbon Europe Limited (LCE)1× · 8%
    5. M&C SAATCHI (UK) LIMITED1× · 8%
    6. SAXTON BAMPFYLDE HEVER LIMITED1× · 8%

    +3 more suppliers

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, PROMAR INTERNATIONAL, KPMG LLP — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-078376

    Your fit

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    This went to M&C SAATCHI (UK) LIMITED. Sonar reads MHRA's work like this against your business — who holds it, and whether you could compete or partner next time.

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    MH
    Buyer
    MHRA
    Sector
    Professional Services