Open tender

Customer Relationship Management (CRM) Partner Agency

Tender closes
116d
4 Dec 2026 · in 16 weeks

SWR requires a CRM partner agency to provide strategic customer marketing, journey optimization, analytics, and multi-channel media activation services.

United Kingdom· LondonPublished 11 Aug 2026· TodayFind a Tender

Decision brief

4 fields
  • Contract value
    Not disclosed
    Source did not declare a figure
  • Tender closes
    4 Dec 2026
    116 days left
  • Sector
    Browse related listings
  • Location
    United Kingdom
    London

Lifecycle

Open

116 days left to bid. Opened today, deadline 4 Dec 2026.

11 Aug 20264 Dec 2026

Brief

SWR is seeking a specialist CRM partner agency to serve as an extended marketing team. The agency will provide strategic customer marketing support, including customer journey mapping and optimization, data analysis, and multi-channel media activation. Key responsibilities include: delivering strategic marketing insights, designing and improving customer journeys, analyzing customer data to identify opportunities, and executing paid media campaigns to activate targeted audiences. The goal is to enhance customer marketing effectiveness and maximize the value of customer relationships across all marketing channels.

Track record

2 awards · 2 winners
Thin record

Only 2 prior awards here — too little to read.

In professional services, SOUTH WESTERN RAILWAY LIMITED has awarded 2 contracts to 2 suppliers.

Who wins here

Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, KPMG LLP, Hays Specialist Recruitment Ltd — the field to beat, or your route in as a partner.

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