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    ContractsBritish Library Audience Research Partnership
    Awarded contract

    British Library Audience Research Partnership

    Awarded
    £110k
    Published 23 Jul 2026

    Research partnership to identify and prioritize audiences for the British Library's cultural and research programs as part of its St Pancras site transformation.

    🇬🇧United Kingdom· LondonPublished 23 Jul 2026· 2 months agoviaFind a Tender
    Awarded
    £110k
    Published 23 Jul 2026

    Decision brief

    4 fields
    • Contract value
      £110,000
      Pounds sterling
    • Closing date
      Not published
      No closing date published
    • Sector
      Professional Services
      Browse related listings
    • Location
      🇬🇧United Kingdom
      London

    Suppliers

    1 supplier
    • DR
      DJS Research Limited
    Lead contractor

    Lifecycle

    Awarded

    Contract awarded. Originally published 2 months ago.

    23 July 2026
    Awarded — no open tender advertised

    Brief

    The British Library seeks a research partner to conduct audience discovery and design research that will identify and prioritize key audience segments most likely to engage with the Library's cultural and research offerings at its St Pancras location in London. This research will support the Library's wider site transformation initiative by providing actionable insights into visitor demographics, interests, and engagement preferences. The successful partner will deliver recommendations to help the British Library tailor its programming and services to attract and retain priority audiences.

    Track record

    9 awards · 8 winners
    Open field

    No single supplier dominates the field.

    In professional services, British Library Board has awarded 9 contracts to 8 suppliers.

    Who wins here
    1. Osborne Thomas Ltd.2× · 22%
    2. DJS Research Limited1× · 11%
    3. Robin S Events1× · 11%
    4. Menzies LLP1× · 11%
    5. Clay Interactive Limited1× · 11%
    6. PBtisk a.s.1× · 11%

    +2 more suppliers

    Across professional services, the most active winners are REED SPECIALIST RECRUITMENT LIMITED, PROMAR INTERNATIONAL, KPMG LLP — the field to beat, or your route in as a partner.

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    Take action
    View on sourceFind a Tender

    Award notice and full record on the publisher's site

    Publisher
    UK Cabinet Office
    Licence
    OGL v3.0
    Source
    find-tender.service.gov.uk
    Record ID
    ocds-h6vhtk-06d153

    Your fit

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    BL
    Buyer
    British Library Board
    Sector
    Professional Services